Post Convention Reports Why is history recorded and why do we study it in school? Answer: So that we can learn. The same holds true for Post Convention Reports. We need to record the history of a meeting so that we can learn from it. Memories fade quickly (usually immediately after the convention). A written record of what was successful, what could be improved, and what should be changed is essential to the continuing success of a meeting and to its’ attendees. One of the most important benefits of the Post Convention Report is that it illustrates the value of a meeting. With the current sellers’ market, it is imperative that the value of every meeting be documented. When presented with concrete evidence of a meeting’s worth, a hotel or facility can make a more educated decision on whether or not to book a meeting, when to book a meeting, at what room rates, and what concessions are appropriate. This evidence may include: total guest room pick up and pattern, along with revenues generated total food and beverage dollars spent by the group and its affiliates, including hospitalities and ICWs potential other income for a city or facility (suppliers such as audiovisual, floral, decorations, etc.) Knowledge is power. By knowing how much was spent on the various aspects of a meeting, we have more negotiating leverage in the future whether it be with hotels, general service contractors, or audiovisual suppliers. Our Post Convention Report procedure has just been completed and goes into effect on December 1, 1997. This report will be done for any meeting where Conferon personnel are on-site, and any first-time meeting or meetings when we anticipate there may be personnel turnover in the future. In addition to documenting the value of a meeting, the Post Convention Report will also include a basic meeting overview, suggestions and recommendations for the future, and cost savings provided by Conferon.